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The first few months of the year is a time to recollect the past season’s success, drama, and moments we will relive. There’s no better place to share stories than hunting and outdoor trade shows. It’s a place where new products are introduced, familiar faces are recognized, and where all outdoors people gather during the winter months.
During this time of year, consumer hunting shows and outdoors classics substitute time spent in a ground blind. It’s an anticipated time of year for several reasons. There are industry trends changing, revolving and revamping. New gear and products blossom from newly-sprouted businesses.
Trade shows are critical in the success of thousands of outdoor lifestyle businesses. It’s a place to promote, market, advertise and sell. In a consumer’s point-of-view, there isn’t any better place to ask questions, dig details or speak with the people who develop the products you use on a daily basis. Exhibitors range in all different types of backgrounds. Businesses that manufacture arrows, bullets, tree stands or archery accessories call this place home. It is fascinating to see all the different television and media faces. Any person that has anything to do with the outdoor industry may be attending.
I’ve been gathering my checklist for the trade show season here in the state of Wisconsin. I recently finished my first, which was the Northwestern Deer Classic in Eau Claire, Wisconsin. My next trade show is next week in the Wisconsin Dells, Wisconsin - February 13th and 14th. The show is called, “Deer in the Dells,” which is hosted by the Badgerland SCI Chapter.
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Attending a show is a perfect opportunity to get involved and personally meet local or national media representatives. It could be television show hosts, writers and many others that are integrated within the industry. Not only does this provide a nice weekend get-a-way, but also a time to get a sneak peak at some of the latest gear and services introduced in 2009.
During shows, handfuls of hunting representatives from across the country conduct seminars and hands-on learning classes to sharpen your hunting 101 skills. I’ve always enjoyed listening and taking notes from some of my greatest hunting heroes. Each speaker represents a specific topic, which may range from shed hunting to implementing food plots.
I will be conducting seminars at all the shows scheduled in Wisconsin. I specialize in speaking with youth and parents. I always stress a focus on the importance of taking a child hunting. It’s these valuable lessons taught that will provide a lasting foundation for the future of our heritage. I will also be representing my business, Wik’s World Outdoors Camp during the shows. I’ve had the fortune of meeting some of the most incredible people while at these events. I’ve learned that you never know who may stroll by next.
Consumer trade show enthusiasts often bring their family or hunting partner for an experience they’ll never forget. There’s no better place to test new equipment and be a step ahead of the technologies implemented for hunting game. Finding a trade show can be accomplished by surfing the Internet. Otherwise, trade shows may be listed in your local newspaper or the latest hunting magazine. It is a spectacular opportunity to bring a newbie to experience what makes this industry go.
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Community Feedback
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_Dan
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Re: Show Time
"It was great meeting you and having a booth next to you in Eau Claire.
The offer to bear hunt is still there if you want it bud.
-Dan
Rut Junkie Apparel"
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